Live Healthy NZ is a New Zealand company that was founded in 2020. We wanted to create products that are focused on health and wellbeing, and what better time to do it! Co-founders Shantanu and James together have over 50 years’ experience in the food industry, and are passionate about putting their knowledge to good use to develop innovative new products for today’s consumers.
Shantanu was born in India and grew up with his parents using traditional remedies or the Ayurvedic way for colds and sore throats, giving milk and turmeric sweetened with honey as a soothing drink.
Shantanu holds a PhD doctorate in food technology from Massey University in New Zealand and has a particular interest in the beneficial effects of natural ingredients.
James was born and grew up in New Zealand and his father was a teacher but also an avid beekeeper, so manuka honey was always readily available and used regularly for general health, and especially warm lemon and honey drinks for sore throats in winter.
James holds a Bachelor of Marketing degree from the University of Auckland in New Zealand and went on to a successful career with large food and supplement companies, and has a particular interest in new product development.